Vision & values

Our Vision is to be an innovative flexible foam manufacturer with global reach and to grow in a sustainable manner. We strive to be the trusted partner of choice for our valued customers and markets. We aim to be the most responsive supplier building long-term relationships with our customers.

Our values are

People: We trust and support our people. We manage through delegated authority, working in cooperation and allowing entrepreneurial flair within a monitored financial and compliance framework.

Chemistry: Our knowledge of flexible polyurethane, Talalay latex and underlay fuels innovation. We consider sustainability, safety, health and the environment as important to meeting our long-term vision.

Professionalism: Vita is responsive and delivers on its commitments to quality, functionality and timeliness; we deal honourably with our customers and suppliers.